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A Look Back at Every Pantone Color of the Year Ever

by LiveModern Webmaster last modified Nov 20, 2018 01:08 AM
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by Danielle Blundell last modified Nov 19, 2018

It's crazy to think that Pantone has been forecasting "The Color of the Year" (COTY) for almost 20 years now. There are only so many shades in the rainbow, but I have to give it up to them for finding the nuances in hues to come up with something new year after year and link it to the zeitgeist. The world first started paying attention to the COTY selection somewhere between Honeysuckle and Tangerine Tango back in the earlier part of this decade. PANTONE didn't really send out press releases or get lots of coverage for the colors until more recently. But now the COTY really does drive trends and has spawned other color of the year franchises from paint companies to cosmetics and beyond. In anticipation of this year's big reveal, we thought it would be fun to look back at the COTYs of the past to see where PANTONE has been and where it could go in 2019. And so we begin back in the year 2000... READ MORE »





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