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Goal-Oriented Jewelry from Nike

by LiveModern Webmaster last modified Jan 04, 2014 01:10 AM
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by Promila Shastri last modified Jan 03, 2014

As if selfies and food-centric Instagrams aren’t enough to keep us enmeshed in daily minutiae, Nike is doing its best to make us ever-conscious of each move we make—quite literally. The Nike+ Fuelband SE (SE, as in Second Edition) is the updated version of the company’s original wrist accessory, a — Continue reading …




 

 

Screen shot 2014-01-03 at 2.23.08 PM

As if selfies and food-centric Instagrams aren’t enough to keep us enmeshed in daily minutiae, Nike is doing its best to make us ever-conscious of each move we makequite literally. The Nike+ Fuelband SE (SE, as in Second Edition) is the updated version of the company’s original wrist accessory, a tool to track, record, and display its wearer’s movements and related fitness goals. Never one to miss a trend, Nike’s limited edition Fuelband SE Rose Gold features coppery metallic accents for the first timein addition to Bluetooth technology and hourly motivational reminders—creating “the perfect intersection of sport and style.” And something a bit closer to jewelry.Screen shot 2014-01-03 at 2.22.56 PMScreen shot 2014-01-03 at 2.23.01 PMImages: Nike


 

 

 
 
 

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