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The Visual Language of Herbert Matter

by LiveModern Webmaster last modified Jan 04, 2012 02:28 AM
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by Tyler last modified Jan 17, 2011

I might be a little late on this one, but if the opening sequence of The Visual Language of Herbert Matter is any indication of what the film will present I am very excited. Make the jump to view this beautiful intro made by Leftchannel. THE VISUAL LANGUAGE OF HERBERT MATTER is a revealing look at [...]




 

 

I might be a little late on this one, but if the opening sequence of The Visual Language of Herbert Matter is any indication of what the film will present I am very excited. Make the jump to view this beautiful intro made by Leftchannel.

THE VISUAL LANGUAGE OF HERBERT MATTER is a revealing look at the fascinating life story of the highly influential mid-century modern design master. Known as a quintessential designer’s designer, Swiss born Herbert Matter is largely credited with expanding the use of photography as a design tool and bringing the semantics of fine art into the realm of applied arts.

Inspired by Russian constructivists and taught by artists such as Fernand Léger, Le Corbusier, and A.M.Cassandre in Paris in the late 20s, Matter designed a series of cutting-edge Swiss travel posters that won international acclaim for the pioneering use of photo-montage combined with type. Always striking a balance between fine art projects and commercial work, the taciturn designer found his own unique language, which resulted in the creation of such iconic works as the corporate identity for Knoll Associates and the New Haven Railroad. With his photography he was adept in documenting the early furniture of Charles and Ray Eames and creating covers for Vogue and Arts & Architecture as well as documenting his contemporaries Jackson Pollock, Willem de Kooning or Alberto Giacometti. Clipped from http://www.herbertmatter.net/

herbert matter plastolux graphic design swiss

herbert matter plastolux graphic design swiss



herbert matter plastolux graphic design swiss

herbert matter plastolux graphic design swiss

herbert matter plastolux graphic design swiss

Images from http://www.artofthetitle.com
More info found here http://www.herbertmatter.net/



 

 

 
 
 

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