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Modernica & Undefeated Collaborate on Case Study Fiberglass Shell Chair

by LiveModern Webmaster last modified Dec 19, 2015 01:01 AM
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by Promila Shastri last modified Dec 18, 2015

Furniture manufacturer, Modernica, and clothing &  footwear retailer, Undefeated, have collaborated on a limited edition version of Modernica’s famous Case Study Fiberglass Shell Chair, an edition numbering only 100 that will feature Undefeated’s signature olive green color. Undefeated X Modernica brings together two Los Angeles-based companies in service of a bespoke color assigned to one of the classics […]




 

 

Modernica Undefeated Case Study Chair
Furniture manufacturer, Modernica, and clothing &  footwear retailer, Undefeated, have collaborated on a limited edition version of Modernica’s famous Case Study Fiberglass Shell Chair, an edition numbering only 100 that will feature Undefeated’s signature olive green color. Undefeated X Modernica brings together two Los Angeles-based companies in service of a bespoke color assigned to one of the classics of the Mid Century era, a chair Modernica already offers in more than a dozen colors—proving that when it comes to Mid Century Modern design, you can never have too much of a good thing. The Undefeated X Modernica limited edition Case Study chair is distinct for its custom color, featured on both the chair’s seat and its dowel base. Each of the 100 pieces carries an etched metal number on its back (from 0-99) and a co-branded metal plaque on its underside. It retails for $395.

Modernica Undefeated Case Study Chair (back)

Limited edition Case Study Fiberglass Shell Chairs in olive green, by Undefeated X Modernica

Designed in 1948, the original shell chairs were a staple of modernist interiors, and remained popular through the early 1980s, when the changing tide of post-modernism relegated innovative gems of the 1950s and 1960s to consignment shops and antique dealers. Modernica, after acquiring the original presses and equipment used to produc the originals, set about reviving the design just in time to meet the demands of the 21st Century’s ‘retro’ craze.  By adhering to the exacting standards of the original design, the Modernica Case Study Fiberglass Shell Chair remains safely ensconced in the present, where, as the Undefeated X Modernica collaboration illustrates, more is more.

Co-branding of Modernica X Undefeated Case Study Chair

Co-branded on the bottom of each chair, the olive green Undefeated X Modernica Case Study Fiberglass Shell Chairs are being produced in an edition of only 100 chairs.



Via Modernica


 

 

 
 
 

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