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Victoria Saddle Bag

by LiveModern Webmaster last modified Jan 04, 2012 02:26 AM
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by Jaime last modified Nov 15, 2011

The Victoria Saddle Bag design by British designer Ian Mahaffy for English cycling brand Brooks grew out of playful fashion observations within cycling. Mahaffy observed how women carry their handbags when cycling and the problems associated with using existing saddle bags. The idea was to make the bag more integrated with the bicycle, therefore making [...]




 

 

Victoria Saddle Bag

The Victoria Saddle Bag design by British designer Ian Mahaffy for English cycling brand Brooks grew out of playful fashion observations within cycling.

Mahaffy observed how women carry their handbags when cycling and the problems associated with using existing saddle bags. The idea was to make the bag more integrated with the bicycle, therefore making it easier to add and remove, and ultimately, ride. Perhaps it would be easiest to integrate the bag completely into the bike? That is, to create a saddle cover that is actually a bag. And that’s just what Mahaffy did.

Victoria Saddle Bag

Victoria Saddle Bag

Victoria Saddle Bag


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© 2011 Design Milk | Posted by Jaime in Style & Fashion | Permalink | No comments

 

 

 
 
 

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