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Blog » Roger Federer's Personal Logo?

by LiveModern Webmaster last modified Jan 04, 2012 02:26 AM
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by Aaron Britt last modified Jan 24, 2011

by Aaron Britt If you put any stock at all in national stereotypes--we Americans are a bit pudgy, I confess--then you're no stranger to the notion of Swiss precision. Those watches, that typography, and as his first week at the Australian Open has shown, Roger Federer. Fed is perhaps the best to ever play men's tennis, and as those deft drop shots, that stentorian backhand, and oh, those record 16 major titles attest, the guy pretty much has it dialed. Even his on-court garb is choice. The cream blazer at Wimbledon in 2006, then the cardigan in 08. Dapper. But for all his design sense, what is up with his personal logo?




 

 

Federer Cap Crop

by Aaron Britt

If you put any stock at all in national stereotypes--we Americans are a bit pudgy, I confess--then you're no stranger to the notion of Swiss precision. Those watches, that typography, and as his first week at the Australian Open has shown, Roger Federer. Fed is perhaps the best to ever play men's tennis, and as those deft drop shots, that stentorian backhand, and oh, those record 16 major titles attest, the guy pretty much has it dialed. Even his on-court garb is choice. The cream blazer at Wimbledon in 2006, then the cardigan in 08. Dapper. But for all his design sense, what is up with his personal logo?

 

 

 
 
 

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