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Recycling Made Easier With The Rag Bag

by LiveModern Webmaster last modified Jun 28, 2014 01:03 AM
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by Promila Shastri last modified Jun 27, 2014

Swedish clothing retailer Uniforms for the Dedicated is proposing a novel approach to recycling—with a shopping bag that graphically encourages a clothing donation with each consumer purchase. The Rag Bag is a shopping bag which, when turned inside-out, morphs into a mailing envelope, postage-paid and pre-addressed. Customers are urged to — Continue reading …




 

 

Screen shot 2014-06-27 at 10.56.54 AM
Swedish clothing retailer Uniforms for the Dedicated is proposing a novel approach to recycling—with a shopping bag that graphically encourages a clothing donation with each consumer purchase. The Rag Bag is a shopping bag which, when turned inside-out, morphs into a mailing envelope, postage-paid and pre-addressed. Customers are urged to return the envelope with a donated piece of used clothing towards a collection to be gifted to a charity of their choice. We like both the environmental and social consciousness behind the initiative—as well as the clean, straightforward packaging and pitch-perfect messaging.

the-rag-bag-2-537x402Images: The Rag Bag


 

 

 
 
 
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