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Blog » Cerno's Making-Of Videos

by LiveModern Webmaster last modified Mar 17, 2012 01:01 AM
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by Jaime Gillin last modified Mar 16, 2012

by Jaime Gillin Cerno, a young Laguna Beach, California-based company that creates LED lighting and, more recently, furniture, has taken a very 21st-century approach to branding and marketing, hiring a producer to create custom videos that spotlight their work and company story. The company was founded in 2009 by three best friends, Nick Sheridan, Bret Englander, and Dan Wacholder, who were interested in creating pieces that would last, were produced locally (very locally, in their own workshops), and that would explore the design potential of LED technology.




 

 

cerno_rect

by Jaime Gillin

Cerno, a young Laguna Beach, California-based company that creates LED lighting and, more recently, furniture, has taken a very 21st-century approach to branding and marketing, hiring a producer to create custom videos that spotlight their work and company story. The company was founded in 2009 by three best friends, Nick Sheridan, Bret Englander, and Dan Wacholder, who were interested in creating pieces that would last, were produced locally (very locally, in their own workshops), and that would explore the design potential of LED technology.



 

 

 
 
 

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