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Understanding Labels Part 2: Separating Green Building from Greenwash

by LiveModern Webmaster last modified Jan 04, 2012 02:13 AM
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by last modified Feb 01, 2011

1. SFI vs FSC Who can forget the smug guy standing on the lawn in front of his monster home in his pyjamas, the new environmentalist who chooses newspapers printed on SFI paper, looks for a home constructed with wood from SFI certified forests, and even demands that his bathrobe be shipped in packaging made with paper from SFI forests. So why was the Sustainable Forestry Initiative spending so much money in the New Yorker and other magazines and papers? ... Read the full story on TreeHugger






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