Lamborghini Announces Plans For A Hybrid; No Really, I’m Not Kidding.

by The Author — last modified Jan 04, 2012 02:07 AM

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by The Author — last modified Jun 09, 2009

I'm not going to really spend a lot of time on this, due to the fact that everyone on the planet can see the irony and obvious ridiculousness in Lamborghini's announcement that they plan on developing hybrid versions of some of their models, but I did want to post it to illustrate the fact that green is certainly the new black...for everyone.

green-lambo

I’m not going to really spend a lot of time on this due to the fact that everyone on the planet can see the irony and obvious ridiculousness in Lamborghini’s announcement that they plan on developing hybrid versions of some of their models, but I did want to post it to illustrate the fact that green is certainly the new black…for everyone. Lamborghini has said they plan on utilizing hybrid technology, biofuels, start-and-stop systems and decreasing vehicle weight in order to increase fuel economy on their vehicles. I suggest the first vehicle they get to work on is the Murcielago considering it gets a whopping 8 mpg in the city. Hey, gettin the ladies forces some sacrifices. Sorry Earth.

Given the fact that electric motors have significantly more torque than combustion engines, this new found interest in going green is most likely being done more for performance issues rather than environmental or fuel economy. Not to be outdone, Ferrari also has plans to roll out hybrids in the near future as well. I will say that both companies plan on cutting their operational carbon emissions by 30-40%. In defense of Lamborghini, they do have a rather impressive 1.6mW solar array on their Italian factory (only reason our rating isn’t negative stars).

Lambo Factory

The Good: Rich douchebags now can say their green as well as ‘classy’.

The Bad: Isn’t it obvious?

The Bottom-Line: Kudos to Lamborghini for taking steps to go green on the factory end of things, but to spin their hybrid announcement as anything but greenwash? Fuhgetaboutit!

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