REVIEW OF SATURDAY IN DESIGN 2011 IN SINGAPORE
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The premise sounds great but alas, the Singapore show just fell short of my expectations.
Frankly, I was anticipating some fresh product launches during the event - considering that big names like Artemide, Moroso and Boffi were involved - but that excitement didn't come at all. Simply because there isn't much to see, particularly at the latter two exhibit areas. Well, unless if you deem a Moroso chair upholstered in different fabrics (all sourced locally) fitting as a highlight here.
There were occasionally little surprises, like the Light-twit lamp by Oon and the Fin Pot series from Cilicon Faytory, but the rest of the stuff just didn't grabbed my eyeballs. Sure, the origami butterfly art installation by Dream Interiors and Elixr was stunning, but I can't help thinking that the seemingly low turnout at the event put a damper on my initial enthusiasm.
At the end of my short 3 hour visit, I realized the entire event did nothing to inspire or impress me. What a pity.