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studio zerbey

by LiveModern Webmaster last modified Sep 14, 2012 01:04 AM
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by Lauren last modified Sep 13, 2012

Things have been quiet on the blog lately but only because I’ve been busy working on a new project! It’s a project that’s actually been several months in the making and I’m excited to finally be able share it with you… Yup, I’m officially a small business owner. During the last several years I’ve given a lot of thought to my career and which direction I want it to go. When we found out we were expecting, defining what that [...]




 

 

Things have been quiet on the blog lately but only because I’ve been busy working on a new project! It’s a project that’s actually been several months in the making and I’m excited to finally be able share it with you…

Yup, I’m officially a small business owner.

During the last several years I’ve given a lot of thought to my career and which direction I want it to go. When we found out we were expecting, defining what that new direction would be became more pressing. Balancing motherhood with an architecture career has always been important to me (I even wrote a paper on it in college nearly 10 years ago!) and ultimately, I decided that the best solution for our family would be for me to work from home while taking care of Avery. Having a baby and starting a new business are two very big life changes and even though it is overwhelming at times, I am happy. This feels right.

Ok, let’s do this!

Chezerbey started out as a modest remodel blog but over the years it’s become a means to make connections, meet other like-minded bloggers and allow me to discover what I’m truly passionate about. Although my professional experience covers many building types, the project I’m most proud of is our house. For us, chezerbey was a tricky puzzle to solve with each piece (budget, size, schedule) adding a layer of complexity that made coming up with a successful solution all the more satisfying. While we don’t plan on starting a new remodel anytime soon (c’mon!), I’m looking forward to working with other homeowners and business owners to create their own successful solutions.

With any remodel blog, there is that one inevitable end point – finishing. While we still have plenty of small projects and a few big ones left to tackle, our remodel pace is definitely slowing down. We’ve put a lot of heart and energy into chezerbey and it’s my hope that the blog will continue to grow and evolve while retaining the type of content that brings people here in the first place. While I am still figuring out how everything will flow moving forward, one thing I’d like to do is feature Studio Zerbey projects on the blog. Our house is one example of how things can be done but there are so many other solutions out there and I’d love for this blog to become a forum to share those ideas with you. Who knows…maybe your house will be featured! In addition to upcoming projects, there are a few other partnerships in the works that I’ll be sharing in the coming months.

Guys, I’m excited.

Of course, I’m also thrilled that Anna was on board not just for the redesign of chezerbey but also for the creation of the Studio Zerbey site. It was important to me that the two sites have a strong graphic relationship while maintaining their own identities and Anna totally nailed it. Not only is it, well…pretty, but I’m a big fan of the simplicity and ease of navigation too. The emphasis is on the work itself, organized in a way that is clear and easy to understand.

So what’s in a name? Coming up with a business name is akin to naming your firstborn – you want it to be unique but easy to spell, a reflection of what your business is all about and something that can grow and evolve over time. I knew that including Zerbey would be important – there’s the connection to the blog and really, it’s just a cool name (thanks Kyle!). I considered including “architects” or “architecture” (a naming privilege I worked very hard for!) but it didn’t feel quite right. For me, Studio Zerbey just clicked. It’s a name that makes me want to pull up an Eames shell chair and sketch out some ideas, a name that could include opportunities for design outside of architecture.

So, here we go! I’ll be sharing more posts about Studio Zerbey in the weeks to come, but for now I’ll leave you to poke around the new website. I’ve been looking forward to finally making this big announcement and appreciate all the support and encouragement I’ve received to forge this new path. And really, I owe a huge thank you to Kyle. He has been incredibly supportive of this decision and my biggest advocate. I know this year will be filled with lots of firsts and I’m glad he’s on my team.

Psst – if you live in the area you might want to grab a copy of the Seattle Times this Sunday and take a gander at the Pacific NW insert. Just sayin’.


 

 

 
 
 

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