UBS Financial paints a modern world
Editorial Rating:
This ad for Financial Services features perhaps the most famous of the Case Study Houses
UBS financial services has an ad featuring Pierre Koenig's Stahl House (Case Study House #22). The narrator discusses how you and a UBS broker can create the most powerful two-person financial services company in the world. The image has a broker visiting an apparently wealthy and energetic couple (entrepreneurs?) in their mid-50s in the living room of CSH #22 with LA as their wallpaper.
There are also images of classic modern furnishings in the images of the eames chairs, and the interesting shadows they cast. Other modern settings are used to characterize the progressive image UBS aims to project.
Thanks to Jeff Rous for identifying this ad.
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by the Contributing Author(s) above, if any.
Vardera, G. L. (2005, February 11). UBS Financial paints a modern world. Retrieved November 20, 2008, from LiveModern: Your Best Modern Home Web site: http://livemodern.com/Members/lavardera/modhousemediawatch/ubsfinancial.
This work is licensed under a Creative Commons License. Cite/Attribute Resource.
This work is licensed under a Creative Commons License. Cite/Attribute Resource.
