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Infinity Autos tv spot

by Gregory La Vardera posted on 02-10-2005 09:33 last modified 08-09-2008 14:52 —

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A modern house makes a backdrop to a new car ad.

I don't watch that much tv but I seem to be barraged by this ad lately, and it finally occurred to me that they were leveraging the Modern House in this ad. The ad focus is on their new adaptable 4 wheel drive and shows two cars, one sedan, one suv, simultaneously departing their homes in a snowy scene. The sedan pulls out from a scene with the corner of a decidedly modern house in the right margin of the screen. Clearly the driver of this expensive sedan appreciates a nice modern house. We see a flat roof with a metal fascia, wood lap panel siding in a light bleached color, and a large corner window with a metal framed window unit. The actual building may not even be a house but it is clearly being presented as such. The ad is not appearing on the Infinity web site yet, but I'll try to grab an image of it when it does.

infinity

this is not an image from the commercial, but another from the Infinity web site which uses the image of a modern house in much the same way.

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This page Copyright © LiveModern, Inc. and by the Contributing Author(s) above, if any. Vardera, G. L. (2005, February 10). Infinity Autos tv spot. Retrieved November 20, 2008, from LiveModern: Your Best Modern Home Web site: http://livemodern.com/Members/lavardera/modhousemediawatch/infinity4wdad.
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